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When you realize that you are out of IDEAS.
It usually hits like this.
You are on Instagram, or X, or LinkedIn, or YouTube. You are looking at the post creation screen. Your mind goes blank.
You scroll instead. You save a few posts. You say to yourself, I will write later.
Later never comes.
This is not due to the fact that you are poor in content. The reason is that you are trying to make a zero out of everything.
And that is the slow and stupidest posting in the year 2026.
AI does not do away with creativity. It takes away the friction and friction enables creativity to manifest.
THE ACTual Work of AI in Content Creation.
Before leaping into tools, it is straight:
AI is not here to "write for you." It's here to unstick you.
Think of AI as:
An exhaustless brainstorming companion.
A pattern detector which observes what is already operational.
A content replicator that will use a single idea to generate ten posts.
You are in the wrong place in case you want magic. In the event of leveraging it, you will post over 90 percent creators.
Now let's talk specifics.
generates ideas (when your brain is blank).
The existence of these tools is based on one thing, you do not know what to post.
What they're good at
Converting abstract subjects into tangible post contents.
Producing hooks, angles and formats.
You will save 30-60 minutes of looking at a blank screen.
Tools that actually work
ChatGPT / Claude - Not a final draft, just an initial idea.
Hypefury / Taplio (on behalf of X and LinkedIn) - Built based on time-tested formats.
Notion AI - surprisingly suitable in organized idea dumping.
How to use them properly
Don't say:
"Give me 10 Instagram post ideas"
Say:
How can I be an Instagram creator with a consistent feed: 10 contrarian post ideas |human|>Give me 10 contrarian Instagram post ideas that will help creators build consistent feeds. Brief, judgmental and no-nonsense.
As much garbage comes in, so does it come out. Be precise or don't bother.
CONTENT RECYCLERS (Stop creating something brand new)
This is one of the facts that most creators neglect:
You’ve been posting over 3 months so you already have ideas.
They're just buried.
AI shines at repurposing
A single long-form work can be turned into:
5 short posts
10 hooks
3 carousels
1 newsletter section
Tools to use
ChatGPT / Claude - Feed the old posts, request variations.
Repurpose.io - Automates distribution.
Opus Clip (video) - Converts the long videos to short clips.
Simple workflow
Get an old post, which had served well.
Paste it into AI
Ask:
Write this another way around.
Make this a hook-based post.
"Make this more opinionated"
This isn't lazy. This is efficient.
HOOK WRITERS(BECAUSE ATTENTION IS the REAL CURRENCY)
You don't need better content. You need better hooks.
The reader is lost by most of the people in the first line. AI is appalling at correcting that.
What AI can do fast
Rewrite boring openings
Produce first lines out of curiosity.
Change tone (bold, calm, aggressive, funny)
Tools
ChatGPT / Claude - request 20 hooks, select 1.
Copy.human|>Copy.human- Decent short copy.
Hemingway + AI - Uncomplicated and sharp language.
Brutally honest advice
Do not ever put on the hook AI gives you. Generate 10-20. Choose the best. Make it a little bit more human.
The additional 2 minutes = two times the engagement.
The Cheat Code No One Uses PROMPT LIBRARies.
This is where the majority of the people fail.
They use AI randomly. Then put it in a hands of complaint.
Pros don't do that.
They save prompts.
An example of the prompts that should be saved.
Make this thought a brief, straight forward post with a sharp opinion.
Write it like you are writing to a novice friend.
Give me 5 polarizing takings on this subject.
This is your content engine in the long run.
Same voice. Same style. Less effort.
Practical SYSTEM: POST EVEN ON Your worst days.
The following is an example of a basic set up you can use.
Step 1: Maintain an idea dump (Notion / Notes). Step 2: AI ideas expansion once a week. Step 3: Save hooks separately Step 4: On low energy days, backlog posting
No pressure. No excuses. Just execution.
Being consistent does not mean being disciplined. It's about removing friction.
THE BIGGEST MISTAKE TO AVOID
Let's call it out.
You should not copy-paste AI content without making changes in it because you are caught. It sounds empty. It feels generic.
AI should give you:
Direction
Structure
Momentum
You add:
Opinions
Experience
Sharp edges
That combo is unbeatable.
THE REAL TAKEAWAY
Exhausting of thoughts is not an issue of creativity. It's a systems problem.
AI does not render you any less original. It makes you more the consistent one, that wins.
Artists who write when they are inspired remain small. System building creators compound.
Choose your side.
Easy setup, easy money
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That’s why WikiHow, the world’s most popular how-to site, keeps it simple with Google AdSense: “All you do is drop a little code on your website and Google AdSense immediately starts working.”
The TL;DR? You focus on creating. Google AdSense handles the rest.
Start earning the easy way with AdSense.
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